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Why is this important?
Because to put it simply…
We love the game of baseball and we care about it.
Like you do. we want to grow the game of baseball.
MLB has been seeing a continuing trend of record lows in attendance, TV viewership and fan interest over the past 10 years or more. A trend that must be reversed if baseball is to stay relevant in this country.
Longtime fans are dissatisfied with the new style and the new and younger fans are not interested in baseball. Instead, they are attracted to other sports and activities that provide a higher level of action and entertainment. The younger generation is not engaged with the game sufficiently.
The average age of a TV viewer of MLB is 57 years old, which is 15 years older than other major sports, and as they age out, and move on we will need the current younger generation to become the fans, or customers that support MLB.
We aim to Save the Game™ for the youth and grow the game to make sure the game is healthy and alive for decades to come.
What
is the
Problem?
MLB has changed the fundamentals of the game to a power and home run first approach which we believe has significantly reduced the amount of action between home runs and reduced the entertainment levels of the game.
MLB Has Changed The Fundamentals of the Game
MLB’s Power-Lift swing approach to baseball provides very little entertainment in between the sudden 30 second home run event. Baseball’s entertainment always came from the continuous action that contact hitting and rallies provided. This is where the entertainment comes from as the fans cheer for 10-15 minutes during a rally of the ball being put in play. The ballet of baseball begins when the ball is hit.
WILL BASEBALL BE IRRELEVANT IN 15 YEARS?
Today’s younger generation has different habits, shorter attention spans, expects to be entertained quickly and has multiple options for fast paced sports and other activities. MLB today is not drawing the younger generation. It is this demographic that MLB will count on to support their business in 15 years. Will they be there?
THE YOUTH OF AMERICA ARE NOT INTERESTED IN BASEBALL
MLB is not engaged with our youth and hasn’t been able to develop a relationship with the current younger generation who are simply not engaged with Baseball. The Gen Z ( 0-24 yrs ) was brought up on entertainment that provides continuous action and MLB’s style is not appealing to this generation. MLB’s business simply cannot afford to lose an entire generation.
MLB’s COMPETITON IS …. ACTION
Every night MLB is in competition for viewers, yet people today have so many other entertainment venues to choose from that are more exciting than baseball. When looking for continuous action, viewers can choose from the NFL, NBA, MMA, UFC, Premier Soccer, X Games, Netflix, Amazon, Virtual Reality and a host of exciting Video Console Games…………. MLB is boring to the youth of America.
MLB KNOWS IT HAS A PROBLEM….. BUT
MLB knows it has a problem with attendance and viewership and an apathy within the Younger Generation, but the changes they are making only shorten the game. It doesn’t address the lack of action or entertainment needed during the game. Shortening a boring 3 ½ hour game to a 3 hour boring game will NOT draw new customers.
Show
Me The
Proof
oh, we have plenty of that…
-26.1%
There has been a 26.1% DeclinE IN Youth Participation in Baseball Ages
6-12 Since 2008
Decline in World Series Average Total Viewers
MLB Strikeouts Since 2012
“The single biggest predictor of avidity for adults in sports is whether you played the game as a kid.”
– Robert Manfred
What is our
Solution?
Change The Way The Game Is Played
Schedule a meeting between ex MLB Players and MLB Executives/Owners to discuss how to grow the game specifically by incorporating more contact hitting to increase the overall pace and entertainment level of the game.
Target & Encourage Youth
Provide parents and coaches at the ground level the proper tools to teach kids how to hit so they continue playing the game, as well as create better opportunities for kids to be involved with and excited about the game, thereby creating the Fan of the Future.
Repair The Relationship Between MLB and the fans
Create advisory boards, comprised of ex-players and fans to bring new and current ideas and concerns to the MLB to help give a voice to the fan and improve the Fan/League relationship. And to give MLB a chance to understand what their customer wants to see in their product as habits and trends shift.
Organize more meaningful Stadium Events
Work with MLB to create more meaningful and economical stadium events for fans at the ballpark that would create a more positive and lasting experience for the fan.
JOIN the movement
Together, We Can Save The Game!
Our goal is to collect 1,000,000 signatures and give the american baseball fan a voice to MLB. We will need each other to get this done. Share the message and the link to everyone you know across social media to reach our goal.
Sign the petition over at change.org and together, we can all help change the game of baseball forever.
Sign the Petition Now!PRESS Coverage
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